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tested words

5 Tested Power Words That Will Improve Your Landing Page Copy

You know that feeling when sometimes you read an article, or a post, or even a few lines of marketing copy, and you find yourself nodding in agreement? Then you find yourself reaching for your mouse to read more, or share the post, or click whatever button you were supposed to click. Next time you [...]

Continue Reading By Avi Kaye

Likes

Finalists for The ThemeForest People’s Choice Bonus Prize

Here’s an update regarding our $800: People’s Choice Bonus Prize: Below are the top 5 templates for the people’s choice category that have so far managed to collect the largest amount of ‘Likes’ and ‘Favorites’ on social networks around the web. The final winner for this category will be picked on the 23rd of February. The winner will be [...]

Continue Reading By Kobe Ben Itamar

directional

Using Directional Cues to Bump Up Conversion Rate

A landing page is all about motivating readers to take action. Motivating them to scroll through your page, to focus on key messages, and ultimately – to click that call-to-action (CTA) button. The landing page copy needs to make the case, and it needs the landing page design to help out. Using directional cues, the [...]

Continue Reading By Elisa Silverman

content marketing strategies

Online Tools to Improve Your Content Marketing Strategies

Many of us continue to hear the phrase, “Content is King,” and with over 60 trillion web pages, and growing, getting our material to the front of this enormous line is challenging. Google and other search engines are including more information in their queries that go beyond web pages, documents and pdf files. They now [...]

Continue Reading By Nick Rojas

Email Marketing

11 Tips to Make Your Email Marketing Successful This Year

Latest digital marketing reports extracted from a survey undertaken in the year 2014, suggest email marketing to be the best channel to extract the maximum rate of interest. Here is what the experts suggest to be the current email marketing scenario:                 With email marketing ranking first among [...]

Continue Reading By Sudeep Banerjee

Karl Blanks

How to Find the Balancing Act of a Well-Designed Landing Page – Dr. Karl Blanks

The final installment of my talks with judges of ThemeForest’s Pagewiz Landing Page Design contest is with Dr. Karl Blanks, one of the founders of Conversion Rate Experts. Karl left rocket science to turn to the world of online business and conversion. Since then, he and the rest of the team at Conversion Rate Experts [...]

Continue Reading By Elisa Silverman

Michael Aagaard

Make Decisions Easy on Mobile Landing Pages – Michael Aagaard

With mobile data traffic set nearly double in 2015, no landing page strategy is complete without considering the mobile landing page. Fortunately,  ThemeForest’s Pagewiz Landing Page Design contest has set aside a mobile category. Judging the Top Expert Prize “The Best Mobile Centered Landing Page Template Design,” is Michael Aagaard from ContentVerve. Michael has been [...]

Continue Reading By Elisa Silverman

Josh Miles

Josh Miles: Move a Landing Page Design beyond the Aesthetic Brief

Welcome to the second in my series of talks with the judges in ThemeForest’s Pagewiz Landing Page Design contest. While the first installment focused on the science of conversion, this post is all about understanding the user experience to design an effective landing page. I spoke with Josh Miles, founder and principal of the award-winning [...]

Continue Reading By Elisa Silverman

Optimization Mistakes Small

7 Conversion Rate Optimization Mistakes You Must Avoid

If you’re interested in online marketing and you want to easily close marketing packages with clients, there are three words that can help: Optimization A/B testing CRO – Conversion Rate Optimization We won’t just promote you via organic search. We’ll set up Google AdWords and A/B split test your landing pages to optimize them and improve conversion rates. Whoa! [...]

Continue Reading By Shuki Mann

Brian Massey

Top Expert Judge Brian Massey Shares Insights on Landing Pages Designed to Convert

With his more than 15 years of online marketing experience and focus on achieving measurable bottom line results, Brian Massey brings a keen eye as one of the judges in ThemeForest’s Pagewiz Landing Page Design contest. He’s also the sole judge for one of the contest’s four Top Expert Prizes, $1000 for “The Best Conversion [...]

Continue Reading By Elisa Silverman