The Pagewiz blog
The place to boost your skills optimizing high-converting landing pages

How to Boost your Conversion Rates with Twitter

By Lilach Bullock  |   Reading Time: 11 minutes

Social media offers businesses a great platform for improving their brand awareness, boosting their engagement, and getting more traffic, among other benefits. But some of the more overlooked uses for social media for marketing are lead generation, lead nurturing and for boosting your conversion rates. And Twitter, in my experience, is one of the best… Continue Reading

Pagewiz Writers - Inside(2) social media

16 Free Social Media Marketing Tools

By Elna Cain  |   Reading Time: 13 minutes

Running a social media marketing campaign can be a daunting and time-consuming task. With so many platforms available, and with each one often requiring daily attention, you may not know where to start. Luckily, there are plenty of quality tools available to help you manage your social media marketing. From multi-platform scheduling tools to blog… Continue Reading

Get Ready for #GivingTuesday

By Elisa Silverman  |   Reading Time: 9 minutes

“Giving Tuesday” is just around the corner. If your nonprofit or business hasn’t yet put together a campaign to get involved with this “global day of giving” – no worries. It’s not too late. If you’re unfamiliar with Giving Tuesday, coming up November 29, it’s a day started five years ago to stand out against… Continue Reading


12 Ways to Make your Post Viral in Social

By Stacey Marone  |   Reading Time: 12 minutes

Going viral is on the top of the wish list of any social media marketer. Of course, it doesn’t happen to very many posts, which is why it is so desirable. No one really knows why a post on Facebook or YouTube catches on. There is no discernible pattern that means a post will go… Continue Reading

Why You Want to be a Facebook Authorship Early Adopter

By Elisa Silverman  |   Reading Time: 5 minutes

Facebook recently rolled out new functionality on its Author Tag to make it easier for readers to follow pages and writers they like. As a freelance writer, I don’t hate this. But it sounds a bit similar to Google Authorship, which was snatched away. So what’s going on here? What’s Facebook up to? Why Is Facebook Doing… Continue Reading

5 Tools to improve your Social Media ROI (on a budget)

By Blair Strasser  |   Reading Time: 9 minutes

As the organizations are gradually realizing the importance of social media, they are also increasing the budgets allocated for the same. But increasing budget also means that the marketers cannot do it casually. They must deliver visible and quantifiable results. This is exactly where the question of return of investment comes. So, how to measure… Continue Reading

Sending LinkedIn Invitations that Will Start a Real Connection

By Elisa Silverman  |   Reading Time: 7 minutes

You’ve found someone on LinkedIn and want to connect. The “when,” “why” and “how” of when you send an invitation to connect can go a long way to setting up a fruitful relationship, let alone getting you past the “connection accepted” stage. (If you actually haven’t found a potential connection yet, read How to Grow… Continue Reading

How to Grow Your LinkedIn Network in Your Target Market

By Elisa Silverman  |   Reading Time: 11 minutes

Your LinkedIn experience improves the more LinkedIn connections you have. You’ll show up more and rank higher in LinkedIn people search results. You’ll also be more likely to show up as a suggested connection on other members’ LinkedIn home pages. And of course, you’ll also enjoy the benefit of the actual connections. However, there’s no… Continue Reading

7 Ways Social Media Can Help to Generate Leads

By Sandeep Sharma  |   Reading Time: 7 minutes

Social media is an important channel for engaging with your target audience and amplifying your message. It is also an important venue for gaining qualified leads. Whether your business is B2B or B2C oriented, social media can play an important role in your lead generation strategy. Yet, your mere presence on social media sites is… Continue Reading

5 Powerful Ways B2B Brands Can Amplify Their Social Media Campaigns

By Megan Ritter  |   Reading Time: 5 minutes

While it may have taken some time, it seems that businesses have finally caught on to the importance of social media and the many ways an online presence can impact not only their reputation, but their profits as well. In fact, according to a 2014 study conducted by Social Media Examiner, nearly 100% of businesses… Continue Reading